Social Media Manager

Xi'an, China
Full Time
Marketing
Experienced

Since 2021, Nomad has been disrupting the B2C and B2B travel space - our mission is to bring back authenticity, inspiration and fun into all aspects of travel, whether it be trip planning, trip inspiration, or travel logistics. We want to remove the fatigue and uncertainty from the whole process, and inspire travelers with places they didn’t even know they wanted to visit. We’ve started with addressing connectivity issues through our eSIM offering but are working on much more. You’ll get to be a core member of a small, passionate team working towards the next big thing in travel!

As part of our parent company LotusFlare, we are founded by early Product and Growth team executives from Facebook and Microsoft, and backed by world-leading VCs including Google Ventures, Social Capital, SV Angels, Macquarie Capital, and Compound.

Responsibilities:

  • Manage Nomad’s social media accounts end-to-end, which primarily are Facebook, Instagram, TikTok, Threads, YouTube, and Twitter
  • Identify, secure, and manage KOL partnerships, with a focus on both finding new partners to work with and ensuring a meaningful recurring relationship with existing KOLs.
  • Working with the product, marketing, and commercial partnerships team to promote and build the brand for Nomad
  • Focus on building an organic presence in our social community
  • Work cross-functionally with design, content, performance marketing, product and other teams
  • Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance 
  • Stay on the pulse of the social media landscape in order to generate better engagement in new channels
  • Build social campaigns based on global events and seasonal trends (e.g. Olympics, student travel, holidays)
Requirements:
  • 3-4 years of experience in social media management, particularly on the platforms noted above. Experience in product marketing management is a plus.
  • Focus on social / travel / leisure / hospitality companies a plus, as is experience with KOLs / influencers and SEO content generation
  • Bachelor’s in marketing related / social media related fields a plus but not required
  • Excellent spoken English - able to wield language skillfully to match a specified tone of voice and brand-led strategic messaging in, for example, copy-writing
  • Excellent organizational skills (keen planner, good at managing projects, attention to detail, and able to keep on top of a busy content calendar)
  • Strong business analytical skills with a data-driven mindset to managing metrics
  • Able to take ownership of initiatives and execute on ideas quickly, especially in environments where there are no “right answers”; love working in a startup environment and building things from 0 to 1
  • Able to work in a remote, distributed team

About:
At LotusFlare, we attract and keep amazing people by offering two key things:
  • Purposeful Work: Every team member sees how their efforts make a tangible, positive difference for our customers and partners.
  • Growth Opportunities: We provide the chance to develop professionally while mastering cutting-edge practices in cloud-native enterprise software.

From the beginning, our mission has been to simplify technology to create better experiences for customers. Using an “experience down” approach, which prioritizes the customer's journey at every stage of development, our Digital Network Operator™ Cloud empowers communication service providers to achieve valuable business outcomes. DNO Cloud enables communication service providers to innovate freely, reduce operational costs, monetize network assets, engage customers on all digital channels, drive customer acquisition, and increase retention.

With headquarters in Santa Clara, California, and five major offices worldwide, LotusFlare serves Deutsche Telekom, T-Mobile, A1, Globe Telecom, Liberty Latin America, Singtel, and other leading enterprises around the world.


 
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